Ahmet Terzioglu

— PROJECT NAME

Obsolete Signs

— ROLE

Creative Direction

— DATE

2023

In Turkey, diverse factors contribute to the harm inflicted upon forests, lakes, wildlife, and ultimately, nature. However, the primary source of harm remains constant, humans. We are not a rule abiding society, and as long as we persist in this behavior, conditions for nature will continue to deteriorate. To demonstrate the declining state of nature in present-day Turkey, we documented the ineffectiveness of warning sign poles at real incident-sites with the assistance of professional photojournalists. These poles, originally erected to protect lakes, forests, or wildlife, now remain as symbols of degraded environments they were intended to safeguard.


Awards


Felis Awards – 2 Gold, 3 Merit

Crystal Apple – 1 Gold, 1 Silver

Best Ads – Best Ads of the Week October, 2023

Lürzer's Archive – 04.23.134



Sign Translation: Do not throw cigarette butts on the ground

Sign Translation: Swimming prohibited

Sign Translation: Dumping is forbidden by law